Swiggy plans to focus on long-term profitability and sustainable growth, rather than chasing short-term order volume spikes, said Co-founder and Group CEO Sriharsha Majety during the company’s Q2 FY26 analyst call, amid rising competition in India’s quick commerce space. Majety emphasized that Swiggy’s goal is to build a business with “staying power,” even as competitors aggressively scale using fresh funding.
He noted that while comparisons with listed firms are easier, understanding the metrics of private players is challenging. “Pursuing volume growth at the expense of weak margins and low average order values is not our approach,” Majety said. “Real staying power comes from consistent improvement in contribution margins.”
Responding to these remarks, Zepto CEO Aadit Palicha claimed that Zepto delivers more orders with lower cash burn per order than Swiggy’s Instamart, adding that efficiency matters more than average order values.
Swiggy reported that Instamart’s AOV stands at ₹697, the highest in its category, with revenue doubling to ₹1,038 crore and gross order value (GOV) jumping 108% year-on-year to ₹7,022 crore. Swiggy’s board will meet on November 7 to consider raising up to ₹10,000 crore via QIP to strengthen its growth plans amid intensifying market rivalry.
